FilteringĬustom filters are a much-needed feature of any professional rank checking tool so that you can break down your search into different categories such as location, device, or a custom option. So, we make sure that we list only accurate rank tracker providers with a proven track record. Since the rank tracking results will form the basis for your SEO strategy moves, you need the most up-to-date information. To ensure that the platforms under consideration can provide useful rank-tracking results, we signed up for each one and tested it for the following features: Accuracy Once we classified the rank checking solutions into one of the two above-mentioned categories, we moved to a more detailed evaluation. Additionally, the rank tracking tends to be scheduled which means no option for instant data. One downside of a web-based rank tracker is the price - SaaS solutions are generally more expensive than desktop applications. Such tools can track both local and international results and are great for large keyword tracking volumes as a result, they are best suited for big SEO companies with multiple clients.
This means web-based versions of desktop applications for their software products. SaaS software solutions run on a subscription-based server which eliminates the hassle of maintaining proxy IP addresses. Speeding up the process will affect the human mimicking, while an attempt to increase the number of IP addresses will weigh on the cost. This type of keyword rank tracker tool, however, is generally not recommended for large marketing agencies with multiple SEO clients and bulk keywords tracking due to the higher work volume. This type of software uses proxy IP addresses and mimics human behavior which makes it handy to track a large number of keywords without getting blocked by Google.
To effectively use a desktop application and get instant results, you’ll have to install it on your computer. We took into consideration the following solutions: Desktop Apps Types of Rank Tracking SoftwareĪs part of our journey to identify the best rank tracker, we also classified rank checking tools by the type of installation. The former offer a variety of features that can benefit your strategies such as backlink analysis, keyword research, and social media management, while the latter focus exclusively on rank tracking. Some of them fall in the “all-in-one SEO solution” category, while others are dedicated rank tracking tools. On the market, you’ll come across software that is specifically tailored for businesses of all sizes - small, mid-size, large SEO companies, ecommerce platforms, or freelance marketers.
Although it doesn’t actually affect rankings, classification helps us discover the focus of each product. Our starting point was the classification of the rank tracking solutions providers. We have taken into account several aspects such as the type of software, the key features, pricing, and more. In the following section, you will find the evaluation methodology behind our table. Web-based How We Ranked the Best Rank Tracker Software